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The Shop

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Strategy, Social Media Management, Reels, Photography & Styling

The Shop carries home decor and furnishings that complement the signature Sanabria & Co. style and that support fellow small businesses whenever possible.   

Located in the historic neighborhood of Capitol Hill, Urban Chic developed and implemented an Instagram Strategy for The Shop with the goal of driving local foot traffic and increasing brand awareness among locals. We used a hyperlocal marketing approach, tailoring all content, messaging and engagement to different local communities.
We also used The Shop's Instagram page to cross-promote Sanabria & Co's design services with their retail shop.

interior photography of Washington DC store
exterior of Sanabria & Co Interior Design shop in Capital Hill
styled console table
throw pillows
woven basket at Sanabria & Co Shop
News Article about Capital Hill Home Decor Shop
open sign on Home decor store serving historic homes
spring favorites Instagram reel
home decor Washington DC
alfaro pottery in Washington DC
interior design store in Washington DC
elegant picture frame
interior design store in Washington DC
rugs in interior design store
designer pillows.jpg
grand opening social media post for Sanabria & Co
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